Some of Our Recent Work...

Build it Back: Public Program Copywriting

Synopsis When Hurricane Sandy wrought havoc in 2012, New York City launched Build it Back: a powerful, federally funded program to help ...

Fractalerts: Financial Copywriting

Synopsis It s not about copywriting, it s about results. When the brilliant minds behind Fractalerts launched their financial subscriptio...

Genoptix: Healthcare Copywriting

Synopsis Oncologists nationwide rely on Genoptix for definitive cancer diagnostics. A Novartis company, Genoptix tests offer more precis...

Ghostwritten Article for Forbes

Synopsis A self-made success, Mr. X has become a household name in his industry. When an opportunity arose for him to share his experien...

Ghostwritten Article for Entrepreneur

Synopsis Mr. Z is a successful entrepreneur and regular columnist for Entrepreneur online. He tackles subjects from branding and marketi...

Eight Turn Crepe: Menu Copywriting

Synopsis Luscious and beautiful, Eight Turn Crepe s delicate, Japanese rice crepes are as easy on the eyes as they are on the taste buds...

Certified Financial Planners: Website Content

Synopsis A Forbes-featured financial planning firm reinvested in a fresh website. The digital agency rebuilding their site had finished ...

National Fitness Brand: Fitness Copywriting

Synopsis A renowned fitness company based in NYC shook off its corporate image for a special project: a fitness studio offering spinning...

NYFU: Functional Furniture

Synopsis The brilliant minds behind NYFU already created an amazing line of products: functional furniture that captures NYC s style, so...

Internationally Recognized Shoe Brand: Product Description Copywriting

Synopsis Famous for comfort, this Northeastern-born brand rolled out over 300 new and updated styles this year. Copywriting Challenge W...

Financial Copywriting

Writing to Sell, Not to Snooze 

Money is serious business. But that doesn’t mean that financial copywriting has to be dry, academic, or boring. You want to stir your prospects’ souls—not put them to sleep. 

No matter if your business is accounting, banking, investing, or managing money, marketing yourself with industry jargon will cause your revenues to drop faster than an angry bear market. 

Content That Converts 

MarketSmiths can help. Whether you need website content, white papers, presentation decks, or brochures, we write for both sophisticated readers and finance neophytes. Our finance copywriters are well versed in extracting your key messages and translating them into words that captivate, convince, and close sales. 

We know when to get technical and keep it simple; when finance is just figures and when it’s something more: power, freedom, and peace of mind. We’ll help you engage your audience on intellectual and emotional levels—for maximum impact and a greater ROI. 

Let’s Make a Deal 

Interested in engaging your readers instead of putting them to sleep?

Fill out our contact form to discuss how we can help your business realize greater returns.