Some of Our Recent Work...

RedJack (Network Cybersecurity Company)

Synopsis RedJack, an elite team of cybersecurity professionals, had almost exclusively catered to major government agencies. Now that the...

SQL Professionals (Database Administrator Consultancy): Technology Copywriting

Synopsis The team of database administrators (DBAs) at Remote Database Services needed to rebrand. After it secured a sexier name (SQL Pr...

Financial Planning Firm: Financial Copywriting

Synopsis A young New York City financial planning firm was gearing up for a big marketing push: a new website, a fresh brochure, and a di...

Choices in Childbirth: Nonprofit Copywriting

Synopsis The U.S. has an astronomical rate of surgical intervention for childbirth. Even more surprisingly, it has some of the worst mot...

Samantha Wolpert Organizing: Professional Organizing Copywriting

Synopsis Professional organizer Samantha Wolpert brings elegance and structure to homes, offices, and more. Her organizational systems a...

Rachel Levin Style: Fashion Copywriting

Copywriting Challenge Accomplished and young, Rachel Levin managed whole departments and stores for Saks Fifth Avenue and Intermix, resp...

The Workplace: Legal Copywriting

Synopsis Self-professed employment law geeks Patricia Ryan and Hannah Ellis struck out on their own to found their Sydney-based employme...

Ghostwritten Blogs for a Full-Service Marketing Agency

Synopsis A full-service marketing agency based in New York City had a rich history, a bright future, and a barren blog. After collaborati...

Build it Back: Public Program Copywriting

Synopsis When Hurricane Sandy wrought havoc in 2012, New York City launched Build it Back: a powerful, federally funded program to help ...

Fractalerts: Financial Copywriting

Synopsis It s not about copywriting, it s about results. When the brilliant minds behind Fractalerts launched their financial subscriptio...

Legal Copywriting

Translate Legalese into Humanse

A copywriter writes to effortlessly engage the reader, entertaining while subtly selling. A lawyer writes to build an airtight argument, combining strategy and erudition. But a copywriter’s work isn’t always so nuanced, and a lawyer’s is rarely a delight to read. Good thing our founder is both. 

Champions of humanese, MarketSmiths understands your struggle. With multiple lawyers on staff, we’re experts at translating legal speak into content that enchants, persuades, and sells. 

Don’t Sell Yourself Short

No matter what your practice area, marketing yourself and your firm with compelling copy is absolutely key. More and more, prospective clients are checking out your website before walking into your office; if they don’t like what they see, you’ll never see them. 

Provide Legal Docs That Will Actually Be Read

Where lawyers draft content, we craft it; beyond marketing, MarketSmiths tackles internal documents like NDAs, employee manuals, and other docs weighed down by boilerplate content—because if no one’s going to read it, what’s the point? 

Get in Touch

Looking for a website to attract clients, a legal blog to earn an audience, or a brochure to paper the town?

Want to produce legal documents that are both effective and easy to read?

Fill out our contact form to discuss how we can revitalize your legal copywriting and help you secure more clients.