Sports & Fitness Copywriting

The thump of ball meeting bat. The burn of a spin class. A dance move, perfected. When your business involves sports or fitness, you’re selling excitement, action, power, and fun. It’s simply impossible to do that with flat, boring fitness copywriting. That’s where MarketSmiths comes in.

To market your business effectively, you need words that spark momentum and transport your customers, engaging their heads and their hearts. Regardless of the particular sport, and your company’s role in it—be it equipment, instruction, reporting, or promotion—you need content that prompts your market to feel the energy.

Writing That Gets Your Customers Moving

At MarketSmiths, our writers craft content that fits your needs and drives your consumers.

Our sports and fitness copywriters have been published in the New York Daily News, Street & Smith’s Sports Business Journal, and the New England Hockey Journal. Their work has appeared on websites such as, and

We’ve written about everything from basketball to adventure sports, martial arts to water skiing, running to boxing to dance. You get fun, powerful sports & fitness copywriting for websites, blogs, video scripts, newsletters, and more.

Get Your Writing in Shape

Want your words to capture the spirit of your sport product or service?

Fill out our contact form and we’ll be in touch shortly!


Digital Strategy by MadPipe

UX by Lucy Dotson

Photography by Chellise Michael

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