MarketSmiths founder and topSmith Jean Tang recently engaged in a delightful interview with Michael Schein Communications, a company specializing in content marketing strategy. A fellow Brooklyn-based copywriter, Michael picks Jean’s brain for insights into the business of wordsmithing.
Over the course of the interview, Jean and Michael discuss the origins of MarketSmiths, Jean’s distinctive philosophy on good writing, and when companies can benefit from outsourcing their content needs. Throughout the discussion, both copywriters’ passion for well-written words shines through.
