Visionary Copywriter Jean Tang Featured on EntrepreWired Podcast

Founder Jean Tang appeared on the EntrepreWired Podcast to discuss crafting effective copy, becoming a thought leader, and scaling a small business.

jean at tedx

BROOKLYN, NY, January 15, 2014 — MarketSmiths Content Strategists, a creative copywriting agency based in Greenpoint, Brooklyn, is proud to announce that CEO Jean Tang was recently featured on Paul King’s EntrepreWired. The Vancouver-based podcast invites leading-edge entrepreneurs to share personal stories and hard-won business wisdom to listeners around the globe. An alum of TED Talks, Ms. Tang shares her singular philosophy on how commercial copy can be more effective.

“I’m grateful to have benefitted—commercially and personally—from listening attentively to a long line of mentors,” says Ms. Tang. “So it was fun to have Paul turn the tables on me, and pick my brain on what I can impart.”

Ms. Tang founded MarketSmiths in 2010 as a source for inspiring, engaging copywriting and content. The 40-minute freewheeling interview offers valuable guidance on content strategy, ways to build momentum in your writing, becoming a thought leader, and how to scale an innovative small business.

EnterpreWired’s mission is to tap into the mindset of successful entrepreneurs, says Paul King. Mr. King contacted Ms. Tang after watching her TEDxGramercy speech, “Declaring War on Bland: Copywriting as Fresh Literature.” MarketSmiths is slated to conduct a hands-on writing workshop at the Meet Up Pavilion of 2014 South by Southwest Trade Show on March 9.

The podcast can be heard at http://entreprewired.com/ew032-marketsmiths-jean-tang/.

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MarketSmiths is a creative copywriting agency devoted to replacing generic commercial content with the careful strategy of words. Founded in 2010 by the visionary copywriter Jean Tang, MarketSmiths works with agencies and businesses to develop vivid, engaging, reader-focused content. For more information, visit www.MarketSmiths.com.

Jean Tang

Jean Tang

A champion of high-end content, Jean is a living tribute to copywriting for humans. In 2012, at a TEDx talk, she declared her now widely viewed “War Against Bland.” The visionary founder of MarketSmiths, Jean leads her growing team to captivate, inspire, and motivate readers. She has helped thousands of global clients generate revenue from words (up to 12,000% ROI), and transformed the writing of hundreds of seminar attendees at the SXSW Interactive Festival (2014 and 2015), SXSW V2V (2014), the Small Business Summit (2014, NYC), and other venues.

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