AI Writing Tools Are Great. Humans Are Better.
AI-assisted writing tools are becoming everywhere, and with good reason: they save time and prevent errors. But they can’t replace the human touch that makes great copywriting effective.
Monetizing Exclusivity: How NFTs Market More Than Just Digital Photos
Non-fungible tokens, or NFTs, are quickly taking over the Internet—but what are they? We look at Ether Rock, one of the earliest tokens to hit the market, to understand their appeal.
The Write Way: Hiring Copywriters for High-Speed Growth
When seeking to grow your brand, you have a choice to make: will you hire in-house copywriters, or rely on freelancers? We show there’s a third way that offers the best of both.
How Acorns’ Micro-Investing Platform Proves Money Really Does Grow on Trees
In the midst of the confusion of the micro-investing craze, Acorns offers a platform that opens doors for the average person to start growing their wealth—and develop their financial literacy.
Recipe for Success: Recruiting a Copywriter That Fits Your Brand
The perfect copywriter may not exist—but you can find a copywriter perfect for your brand. Here’s why searching for the perfect fit is like putting together the perfect cookie.
