Blog

MarketSmiths Blog Insights for better copy—from our writing team.

Education companies need a repeatable marketing message to stand out.

Three Online Education Platforms That Get Repeatable Messaging Right

What separates the best from the rest?

Let’s Get Down to Business: The Secrets to Great B2B Copywriting

Learn how top edtech companies engage their audiences.

How 3 Leading Edtech Companies Engage and Connect With Their Target Audiences

Gen Z is quick to cancel brands. Make sure you're not one of them.

Gen Z Controls $143B In Sales—Are You Getting Part Of The Profit?

In the world of financial copywriting, every word counts.

Invest in Success: How Finance Companies Can Achieve Impactful Marketing ROI

What would Tarantino do?

The Path of the Righteous Brand: What Quentin Tarantino’s Films Can Teach You About Copywriting

Brand New: How Financial Companies Make Branding Their Business

Goodbye, microwaved meals. HelloFresh.

COVID Cooking 101: HelloFresh’s Ingredients For Marketing Success

For financial services brands, consistent messaging is a must for effective marketing.

Cash in on Consistency: Building a Strong Finance Brand with Repeatable Messaging

Target consumer psychology—then reap the profits.

How to Win Friends and Influence People: Making Dale Carnegie’s Old Principles New

In the world of financial copywriting, every word counts.

Make It Count: How Top Finance Brands Connect With Customers

Customers eat up RXBAR's clever marketing copy.

RXBAR Called B.S. On Protein Bars—and Customers Ate It Up

A surefire way to win over curious consumers? Selling self-discovery.

The Curiosity Gene: How 23andMe Dominated a Billion-Dollar Industry

How Fitbit Convinced 28M Users That Fitness Is Fun

4 Digital Experiences B2B Brands Can Implement To Generate Fans (And Have Fun While Doing It)

Oscar injects humor into a stereotypically stodgy industry.

Healthcare Is Human—Healthcare Marketing Should Be, Too

Content strategy should evolve with the times.

How to Keep Your Content Strategy Agile During This Period of Rapid, Unpredictable Change

The world is changing—and restaurants are, too.

How Restaurants Can Pivot in the Post-COVID Economy

Ditch the hype in your technology copywriting.

Is Your Technology Copywriting Too Optimistic?

Memes can make or break your marketing strategy

Know Your Memes—If They’re Part of Your Marketing Strategy

A content gap analysis helps you keep your digital properties relevant.

Mind the Gap: How to Score Big Wins from a Content Gap Analysis

Your SEO strategy should reflect consumer behavior.

CMO Interview: SEO is Evolving—Here’s How to Evolve With It

Tell a story audiences will remember.

What Pixar Teaches Us About Writing

Hire copywriters who think like computer scientists.

Hire Copywriters That Think Like Computer Scientists

1
2
3
…
20
Next »

MarketSmiths ®

Copywriting for Humans ®

MarketSmiths Content Strategists
37 Greenpoint Avenue
Suites 506-507
Brooklyn NY 11222
info@marketsmiths.com
(347) 620-4099

Services

About

Humans We Help

Top Industries

White Papers

Featured

Blog Hits

Content Types

Content Types

Digital by MadPipe. Photography by Chellise Michael.

Content Marketing Services

Stay in Touch

Join our mailing list to get actionable business, marketing, and content insights.

Thank you! We'll be in touch from time to time.

Powered by Rapidology