Representing personal injury plaintiffs. Manufacturing crucial industrial parts. Creating innovative software solutions.
Understanding your company’s services is crucial. But if your website copy articulates your services and then stops, you’re missing a valuable opportunity to set yourself apart. You’re positioning your services as a commodity—not the tremendous value add that it is.
You. Yes, You. What you do is unique. B2B services copywriting has a tendency to ring tedious and clichéd. But your service is special—and you deserve the illuminating, evocative, actionable copy to match.
MarketSmiths goes a few steps further to bring you just that. Rather than simply articulating your broad and helpful services, our copywriting weaves in what sets you apart. We learn what that is and how you do it, and really internalize it so we can be strategic. Then, we write your pages to be clean, straightforward, and succinct. You appear as distinctive as you are, the audience discerningly craves your offer, and we sit back, knowing our job is done.
Ready to show off your value? Let’s chat.