Enterprise Copywriters

Q: We’ve developed a mountain of assets over the years. Can you help us sort through it all—and repurpose it in light of our evolution, and current strategies?

Goodness; yes. First, congratulations on being so industrious! Second, holy overwhelm!! We’re always excited about lending arms’ length perspective to partners. We can definitely help you get clear on 1) what to discard, 2) what to update, and 3) what to repurpose. What’s more, we’ll do the work—and soon, that mountain will be your edge.

Copywriting for Enterprise

As an enterprise-scale company, your copywriting and content marketing requirements are anything but static: as different initiatives kick off, your internal team, existing agencies, or freelancers may not be able to handle the shifting, often-relentless demands.

You want copywriters and content strategists who deeply understand your business goals—and have the skills required to deliver them. Even better, you'd love if these resources could ebb and flow with your needs—which can ramp up or pull back unpredictably.

A Plug-in and Go Service

That's where MarketSmiths comes in. We're a copywriting agency with a dedicated in-house staff that’s equipped to plug into existing enterprise content requirements—and bypass the headache of finding, wrangling, and editing freelance or contract writers.

We successfully service exclusive, multi-year contracts with some of the largest companies in the world. With elite quality control, the skills (and scale) to complete large projects on tight deadlines, and the know-how to satisfy multiple stakeholders, our services are a joy. With several ways to engage, you get an on-demand solution.

Meet Your Deadlines—Gain Peace of Mind.

Benefits of working with us

Capacity

An outsourced team that acts in-house, MarketSmiths augments your writing staff for ongoing growth marketing campaigns (e.g. blog posts, case studies, lead magnets) and major initiatives (e.g. website relaunches, conference materials, sales collateral). As a collaborator for multiple departments within your organization, we also identify opportunities to repurpose and reinforce the messaging we create. You get more done more efficiently—with no need for internal management and no addition to headcount.

Quality

Here, your dedicated copywriting team tosses the quality bar high—and holds it there. How? By securing the 3 things that can easily elude other copywriters: 1) your reader’s mindset (no matter how diverse), 2) your voice and viewpoint (no matter how nuanced), 3) and the bridge between the two (no matter how far apart they seem)—all brought to crisp, vivid life. No matter the content or format, we etch 3D-style experiences that leave your audience wanting exactly what you sell.

ROI

That's because we enhance already-elite talent with seasoned insights, wise oversight, and the industry's most rigorous QC—resulting in crisp, consistent, dazzling copy. Once we’ve learned the intricacies of your brand, we can quickly fill other needs across your organization, helping you scale. All your team needs to do is give us a few insights, spell out your priorities (if you know them), approve topics, and lightly review draft after solid draft—and watch as the numbers (traffic, leads, closed wins) climb.

Opening an Account with MarketSmiths

Some clients know exactly what they want (and how they want it). Others need copy and content support, but they’re a little less clear on the what, where, and when. In all cases, we recommend opening an account with MarketSmiths.

Budgets start at USD 6k (take as long as you like to use that up), or 5k/mo (min. 4 mos). You make requests—and your dedicated copywriting team delivers draft after polished draft. Go as fast or slow as you like; we'll match your desired cadence to the exact right resources to deliver.

From the start, you can choose anything from our extensive menu of copy and content deliverables. ebooks, blog posts, thought leadership articles, case studies, SEO pages, and pitch decks—all are in our wheelhouse, plus about 25 other things.

That's it. Rest easy. Our seamless copywriting solution is both simple and profound—but it's here to stay.

Maybe you’ll pause the pace for a week or a month...then ask us to kick in some content strategy, edit a one-pager, fulfill an ad campaign, take over a social channel or two, or write dozens of emails or product descriptions. Whatever you’d like, we deliver it efficiently and strategically—with zero handholding required.

Some clients want us to follow their lead. Others are looking to us for direction. We can do both. Maybe we'll write a series of blogs (using topics we pitch)—and then convert them into a lead magnet, informational guide, or something else. Maybe you want to repurpose old assets into new ones, with more shine—like Aladdin’s lamp.

Our flexible solution lets you figure out what you need now or next—and kick off initiatives, one by one.

Questions?

Here are the most common ones we receive:

What we do is really technical. It took me years to learn this stuff myself. How do you get up to speed on our subject matter?

It makes total sense that you might be skeptical: after all, complex subject matter can’t (and shouldn’t) be mastered overnight. Here’s the cool thing: we don’t need to DO what you do. Nor do we need to become subject matter experts (SMEs). We simply need to build an efficient bridge to your target audience, using words. Successful writing lures your audience to the exact message that best serves your brand today. End of story.

If you’re still wondering HOW, it’s simple: we apply a marketing mindset to journalistic-style inquiry. We deep dive into your material—coordinating conversations (with marketers, leaders, and SMEs), review (of existing assets, competitive sites, etc.), and research. After a few focused sessions, we won’t know how to do your job—as well we shouldn’t. But we WILL know how to position you in a way that’s engaging and persuasive.

We’ve developed a mountain of assets over the years. Can you help us sort through it all—and repurpose it in light of our evolution, and current strategies?

What’s the difference between an account and a retainer? What’s the advantage of an account?

Great questions! An account matches the ebb and flow of your needs, minus any guesswork. When those needs are clobbering you, we scale our team to provide maximum support. When there’s little going on, we simply stand by—without costing you a penny in overhead. Everything is flexible and open-ended, which keeps things moving—without boxing you in.

Retainers (which we don’t offer) call for monthly spend regardless of work accomplished (or your needs). Accounts are more client friendly. Like a gift card, you replenish funds ONLY when you’ve exhausted the existing balance. That could take a few weeks—or many months.

Copywriting Partnerships

Copywriting for Enterprise

A Plug-in and Go Service

Benefits of working with us

Capacity

Quality

ROI

Opening an Account with MarketSmiths

Questions?

Corporate Storytelling

Copywriting

Creative Services

Content Strategy

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