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Copywriting Partnerships

Copywriting for Enterprise

As an enterprise-scale company, your copywriting and content marketing requirements are anything but static: as different initiatives kick off, your internal team, existing agencies, or freelancers may not be able to handle the shifting, often-relentless demands.

You want copywriters and content strategists who deeply understand your business goals—and have the skills required to deliver them. Even better, you'd love if these resources could ebb and flow with your needs—which can ramp up or pull back unpredictably.

A Plug-in and Go Service

That's where MarketSmiths comes in. We're a copywriting agency with a dedicated in-house staff that’s equipped to plug into existing enterprise content requirements—and bypass the headache of finding, wrangling, and editing freelance or contract writers.

We successfully service exclusive, multi-year contracts with some of the largest companies in the world. With elite quality control, the skills (and scale) to complete large projects on tight deadlines, and the know-how to satisfy multiple stakeholders, our services are a joy. With several ways to engage, you get an on-demand solution.

Benefits of working with us

Capacity

Functioning as an extension of your team, MarketSmiths augments your staff for ongoing growth marketing campaigns (e.g. blog posts, case studies, lead magnets) and major initiatives (e.g. website relaunches, conference materials, sales collateral). You get more done more efficiently—with no need for internal management and no addition to headcount.

Quality

Here, your dedicated copywriting team tosses the quality bar high—and holds it there. How? By securing the 4 things that can easily elude other copywriters: 1) your objectives (no matter how intricate), 2) your subject matter (no matter how complex), 3) your voice and viewpoint (no matter how nuanced), and 4) the type of content you need right now. No matter the content or format, we etch 3D-style experiences that leave your audience wanting exactly what you sell.

ROI

That's because we enhance already-elite talent with seasoned insights, wise oversight, and the industry's most rigorous QC—resulting in crisp, consistent, dazzling copy. All you have to do is give us your marching orders, lightly review draft after solid draft—and watch your numbers (traffic, leads, closed wins) climb.

Opening an Account with MarketSmiths

Questions?

Here are the most common ones we receive:

What we do is really technical. It took me years to learn this stuff myself. How do you get up to speed on our subject matter?

It makes total sense that you might be skeptical: after all, complex subject matter can’t (and shouldn’t) be mastered overnight. Here’s the cool thing: we don’t need to DO what you do. Nor do we need to become subject matter experts (SMEs). We simply need to build an efficient bridge to your target audience, using words. Successful writing lures your audience to the exact message that best serves your brand today. End of story.

If you’re still wondering HOW, it’s simple: we apply a marketing mindset to journalistic-style inquiry. We deep dive into your material—coordinating conversations (with marketers, leaders, and SMEs), review (of existing assets, competitive sites, etc.), and research. After a few focused sessions, we won’t know how to do your job—as well we shouldn’t. But we WILL know how to position you in a way that’s engaging and persuasive.

We’ve developed a mountain of assets over the years. Can you help us sort through it all—and repurpose it in light of our evolution, and current strategies?

Goodness; yes. First, congratulations on being so industrious! Second, holy overwhelm!! We’re always excited about lending arms’ length perspective to partners. We can definitely help you get clear on 1) what to discard, 2) what to update, and 3) what to repurpose. What’s more, we’ll do the work—and soon, that mountain will be your edge.

What’s the difference between an account and a retainer? What’s the advantage of an account?

Great questions! An account matches the ebb and flow of your needs, minus any guesswork. When those needs are clobbering you, we scale our team to provide maximum support. When there’s little going on, we simply stand by—without costing you a penny in overhead. Everything is flexible and open-ended, which keeps things moving—without boxing you in.

Retainers (which we don’t offer) call for monthly spend regardless of work accomplished (or your needs). Accounts are more client friendly. Like a gift card, you replenish funds ONLY when you’ve exhausted the existing balance. That could take a few weeks—or many months.

Inc 5000 content agency

M/WBE certified enterprise.

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