We love this question! After all, talent is the difference between content that sinks (or stinks) and content that soars, and we never forget it. That’s why at MarketSmiths, we accept only writers showing raw talent. We look for whether new copywriters:
- Are able to express vividly, leveraging soul v. words
- Have a knack for enterprise, in all its delicious nuances
- Can efficiently structure phrases, sentences, paragraphs, pages, and whole websites
- Have an absence of bad habits
If you’re interested, take our copywriter’s test!