Team copywriting? How does this work?

It’s easy! We assign a lead writer to every project. If the project warrants, we assign other team writers, too.

  • All writers work under the direction of a dedicated content strategist.
  • All of us go to school on you, reviewing existing copy (if applicable) and supporting materials, then shopping your brain for the creamy layer that informs effective copy.
  • Behind the scenes, your copywriting and strategy team meet to discuss strategy and approach.
  • Then, your writer(s) go to work, creating the kind of copy that grabs readers, builds trust, and gets results.
  • Before you see a single word, all copy then goes through our signature 35-point Quality Control Process. This goes far beyond typos to facilitate momentum, ensure brand alignment, and, complete 32 other strategic and QA checkpoints.

Your entire team works in concert toward absorption, penetration, and effectiveness. The results are seamless for you, and better for your revenue stream.

MarketSmiths ®

Copywriting for Humans ®

Digital by MadPipe. Photography by Chellise Michael.

Content Marketing Services

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