B2C Website & Digital Copy
Synopsis
Luscious and beautiful, Eight Turn Crepe’s delicate, Japanese rice crepes are as easy on the eyes as they are on the taste buds.
Copywriting Challenge
Each Eight Turn Crepe deserved a mini-narrative-cum-menu-description, capturing both its personality and its ingredients.
The Solution
Our copywriters wrote descriptions that are equal parts playful, vivid, and positively mouthwatering. Our copy lets readers know what’s in each carefully wrapped crepe—while tantalizing their senses.
Excerpt
This one’s for the classic scramble lovers. The protein-knows-best types who love nothing more than to whisk and sizzle—or have someone do it for them. Put away your spatula, hit the snooze button, and say hello to your new best friend: eggs cooked right—with an electrifying flourish of truffles. Available all day.