Preo is a powerful mobile app that lets you order your favorite drinks without waiting in line to flag down the bartender. Already successful and rapidly growing, the hip app needed an awesome tagline that captured its value simply and succinctly.
The tagline had to communicate Preo’s key benefits without sounding cliche, cheesey, or overwrought.
Preo’s new tagline, “Order Outside the Lines,” is brief, catchy, and clever while hammering home the app’s value proposition.
Preo: Order Outside the Lines
The tagline’s great! It conveys what we do in a clever way.”