Sensory Nexus

Synopsis
Sensory Nexus connects body and mind with the Feldenkrais Method (R), a sensory-motor educational system that encourages neuroplasticity to improve brain function and physical movement. Founder Amber Adams treats both children and adults who struggle with physical disabilities and learning challenges.

nexus website

Synopsis

Sensory Nexus connects body and mind with the Feldenkrais Method (R), a sensory-motor educational system that encourages neuroplasticity to improve brain function and physical movement. Founder Amber Adams treats both children and adults who struggle with physical disabilities and learning challenges.

Copywriting Challenge

Since Sensory Nexus’s website may be a visitor’s first introduction to Feldenkrias, the copy needed to establish trust and display scientific rigor, while extolling the benefits of Amber’s sessions and workshops.

Results

Sensory Nexus’s website offers a trove of educational insights and reassuring information, without veering into self-promotional prose. The brand’s new tone balances health and wellness benefits with scientific explanation and client-focused care.

What the Client Says…

The writing is excellent. If you aren’t writing poetry, you should be—you have a way with words!”

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Design by WorstOfAllDesign. Digital Strategy by MadPipe. Photography by Chellise Michael.