Increased revenue in 9 months led to 39,900% ROI.

RETAIL (regional shoe powerhouse)

Format: Emails

Measured: January to September 2023 (9 mos)

By the #s:

46% increase in email sales

38% increase in email CTR

28% increase in email subscribers

10% increase in email conversion rate

Revenue: $9M in 9 mos

ROI: 39,900%

For example, we earned $500,000 in just three days with the customer loyalty preview emails you wrote for our Big Boot Event.

—Kari Palmer, Creative Director at Schuler Shoes

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TED Talk: Copywriting for Humans by Jean Tang of MarketSmiths

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