JEAN TANG, TopSmith
Founder
Chief Growth Officer
Jean Tang founded MarketSmiths in 2010 to help organizations communicate with greater clarity, credibility, and commercial impact. As Founder and Chief Growth Officer, she provides executive sponsorship across the firm’s enterprise and strategic engagements, helping ensure business objectives, delivery quality, and long-term partnership success remain aligned.
Jean provides executive accountability throughout the engagement lifecycle. She serves as the senior escalation point for strategic, commercial, and operational matters, provides executive oversight at key milestones, and helps clients navigate significant business decisions while ensuring the appropriate expertise and resources remain aligned to the work.
Working closely with executive stakeholders, Jean helps organizations translate evolving business priorities into sustainable content programs that strengthen market positioning, support revenue growth, and create long-term strategic value. Her focus extends beyond individual deliverables to the health of the overall engagement, ensuring strategy, execution, and business objectives continue moving together as organizations evolve.
Under Jean’s leadership, MarketSmiths has grown into an enterprise strategic content agency serving organizations across technology, financial services, healthcare, manufacturing, professional services, and other complex industries. She has helped shape the firm’s emphasis on repeatable systems, executive accountability, and measurable business outcomes.
A champion of exceptional business writing, Jean’s insists content should do more than fill pages—it should change minds, build trust, and create competitive advantage. At the inaugural TEDxGramercy in 2010, she declared war against bland corporate copy, advocating instead for language that sizzles, snaps, and gleams. That philosophy continues to shape the agency’s work today, challenging clients and teams alike to pursue writing that is as strategically sound as it is compelling.
