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Isn’t all commercial content the same?

Or, as a friend of MarketSmiths once asked, “With a quarter of a million words in English, what makes our writers qualified to pick and choose? Is there mind reading involved?” Sort of! As with any craft, the more you do it, the sharper you get.

Why “Copywriting for Humans”?

Do you like our slogan? It’s a point of pride. We coined it even before the Google algorithms began rewarding organic, engaging, high-quality content. Here’s why:

Search engine algorithms are crucial. But they’re not acting on search results: people are.

Team copywriting? How does this work?

It’s easy! We assign a lead writer to every project. If the project warrants, we assign other team writers, too.

All writers work under the direction of a dedicated content strategist.
All of us go to school on you, reviewing existing copy (if applicable) and supporting materials, then shopping your brain for the creamy layer that informs effective copy.

MarketSmiths ®

Copywriting for Humans ®

Inc 5000 agency

M/WBE certified enterprise.

Digital by MadPipe. Photography by Chellise Michael.

Content Marketing Services

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