White Papers & Ebooks

Tunnel your Influence

You’re leading change in your industry—and you need high-quality, meaty assets that encapsulate your message and expand your influence. When it comes to long-form content that gets downloaded, read, shared, and acted on, we know what it takes to bring your big ideas, cutting edge research, and market-shaking assets to the masses.

Whether you want us to compose something from scratch—or rework an existing piece that’s falling flat—we’re ready for action. Together, let’s craft juicy lead magnets that perform—and sparkling content pieces that become foundational, well-circulated pillars of insight for your evolving industry. 

Captivate your audience

Don’t let the vividness of your product, service, or innovation get dulled by dry writing. We use voice, vibrancy, energy, and momentum to grip your readers’ attention—and compel them to read, time and again. Our tried-and-true copywriting process—seasoned strategists, cut-above copywriters, effective oversight, and a 35-point quality control checklist—ensures that your content is a cut above, systematically designed to drive results. 

Be the voice of clarity

Where everyone else confuses, alienates, and eliminates, you explain, edify, and enlighten with crystal clarity. That knotty financial concept. That dense scientific research. That complex healthcare issue. Marrying journalistic chops with marketing savvy means our writers know how to simplify the complex, build trust, and add value with every line. 

Tell a great story

From the first word, they’re hooked. Line by line, insight by insight, you reel them in. With vivid language, insightful stories, and plenty of twists and turns, we use our narrative prowess to carry readers through your piece with skill and grace to reach one unequivocal conclusion: You and your team are a superpower: tried and true. Your brand becomes the luminary, shining new light on the barriers your audience faces daily—all through the power of a great read.

Move them to action

Not only does the finished result provide valuable, insightful information and perspective—you translate it into actionable directives: Handy process hacks. Practical tips from fellow leaders. Insightful strategies that get results. Let’s give your readers something they can do right now, today. Our words will get them over the finish line.

Looking for ebook copywriting? See our LinkedIn case study on ebooks and other gated lead magnets.

Contact MarketSmiths!

Reach out to learn more and get captivating copywriting.

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Copywriting for Humans ®

Means declaring War on the Bland™. See Jean Tang's TED talk.

'TED

MarketSmiths ®

Copywriting for Humans ®

For insights on brand positioning and corporate thought leadership.

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