Why Copywriting for Humans®?

As society speeds toward smarter machines, one thing will never change. Whoever you are, whatever you do, your audience is exclusively human. People are the consumers of your company’s marketing copy, content marketing, and thought leadership. Are your assets up to par? Will they engage, electrify, and bring swift action? Or do they simply define what you do, sounding as actionable as watery tea?

This is why we at MarketSmiths® stand for copywriting for humans. We trademarked this slogan in 2010, back in the days when bland—and SEO keyword stuffing—were the norms.

Today, the human response to copywriting forms an even more powerful opportunity to stand out. As content grows (in the aggregate), so too does visibility for the messages that truly astonish us, move us, and stay with us.

Turn to MarketSmiths for Copywriting for Humans. Better yet, do it at scale.

Bring us in at any stage of a project

From brainstorming to damage control, for on-brand messaging executed with surgical precision. No matter your industry, we’ve got the writers, the vision, and the proven talent to deliver the goods.

We’re an arsenal of weapons-grade writers in your C-suite, ready to obliterate boring content with razor-sharp strategy, impenetrable logic, and a devastating charm offensive.

MarketSmiths provides agencies and enterprise companies with kickass website content, shareable blog posts, compelling press releases, delightfully readable brochures, snappy elevator pitches, and so much more.

Sound good? Let’s chat.

Copywriting for Humans ®

Means declaring War on the Bland™. See Jean Tang's TED talk.

TED Talk: Copywriting for Humans by Jean Tang of MarketSmiths
Inc 5000 content agency

M/WBE certified enterprise.

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